PeakHour

Privacy Policy

Last updated: February 14, 2026

1. Introduction

PeakHour ("we", "us", or "our") operates the PeakHour platform (peakhour.ai), an AI-powered marketing automation service. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services (collectively, the "Service").

By accessing or using the Service, you agree to this Privacy Policy. If you do not agree, please do not use the Service.

2. Information We Collect

2.1 Information You Provide

  • Account information: name, email address, and password when you register for an account.
  • Organization information: business name, website URL, industry type, and business details provided during onboarding.
  • Payment information: billing details processed through our third-party payment processor (Stripe). We do not store full credit card numbers.
  • Content: newsletters, articles, and other content you upload or sync from connected platforms for AI analysis.

2.2 Information from Third-Party Platforms

When you connect third-party accounts (e.g., LinkedIn, Beehiiv), we receive:

  • LinkedIn: basic profile information, ad account details, company page information, campaign performance metrics, and lead generation form responses, as authorized through OAuth.
  • Beehiiv: newsletter content, subscriber metrics, and publication details via API integration.

2.3 Automatically Collected Information

  • Usage data: pages visited, features used, and actions taken within the Service.
  • Device information: browser type, operating system, and device identifiers.
  • Cookies: we use essential cookies for authentication and session management. See Section 7 for details.

3. How We Use Your Information

We use collected information to:

  • Provide, maintain, and improve the Service.
  • Process your content through AI models to generate tags, ad creatives, and marketing recommendations.
  • Manage your advertising campaigns on connected platforms.
  • Monitor campaign performance and apply automated optimization rules.
  • Send transactional emails (account verification, password resets, billing receipts).
  • Respond to your requests and provide customer support.
  • Detect, prevent, and address fraud, abuse, or technical issues.
  • Comply with legal obligations.

4. AI Processing

Our Service uses artificial intelligence — including our proprietary AI/ML models and third-party AI providers — to analyze your content, generate ad creatives, and optimize campaigns. When processing your content through AI:

  • Content may be processed by our proprietary models and/or third-party AI providers solely for the purpose of delivering the Service to you.
  • Where third-party AI providers are used, we select providers that do not train their models on customer data submitted through their API.
  • AI-generated outputs (tags, creatives, recommendations) are stored in your account.
  • You retain ownership of your original content and AI-generated outputs.

4.1 How Anonymized Data Improves the Platform for Everyone

PeakHour gets smarter over time. As more campaigns run across the platform, our AI learns which ad angles perform best for different industries, which headlines drive higher engagement, and which optimization patterns deliver the best results. This means every user benefits from the collective intelligence of the platform — better ad scoring, smarter creative suggestions, and more accurate performance predictions from day one.

To make this possible, we use aggregated, anonymized, and de-identified data to train and improve our proprietary models. Here is exactly what that means and what protections are in place:

  • All PII is permanently removed. Before any data enters our training pipeline, all personally identifiable information — including names, email addresses, account identifiers, organization names, and any other data that could identify an individual or business — is irreversibly stripped.
  • Data is aggregated across the platform. We work with patterns and trends across many accounts, not individual content. For example, we may learn that "question-based headlines outperform statement headlines in B2B SaaS ads" — but we never know which specific account that insight came from.
  • No reverse-engineering is possible. The anonymization process is one-way. The resulting dataset cannot be used to recover original content, identify its source, or link it back to any user or organization.
  • Your content is never shared. Raw customer content, PII, or organization-identifiable data is never used to train any model. Your individual content is never shown to other customers, used in outputs for other accounts, or made publicly available.

4.2 Plan Tiers and Data Processing

How your data is processed depends on your chosen plan tier. We offer three tiers, each with different data handling and AI model access:

Community

Community plans are offered at the lowest price point. By choosing a Community plan, you agree that your anonymized, de-identified usage patterns will be included in aggregate training data for the shared platform model. This is what enables Community pricing — your participation directly improves the platform for everyone. Data contribution is a condition of Community pricing and cannot be disabled while on a Community plan. You receive access to the shared platform model, which benefits from the collective intelligence of all Community users.

Professional

Professional plans are offered at standard pricing and exclude data contribution entirely. Your anonymized usage patterns will not be included in any aggregate training data. You still receive access to the shared platform model (trained on Community tier data), but your own data remains completely private.

Enterprise

Enterprise plans provide the highest level of data privacy and AI customization. Your data does not contribute to the shared model. In addition, you receive a dedicated private AI model that is trained exclusively on your organization's own data. This private model learns your specific industry patterns, audience behaviors, brand voice, and campaign performance over time — delivering increasingly personalized and accurate results. Your private model data is fully isolated and never mixed with data from other organizations or the shared platform model.

Free Trial

Free trial accounts include data contribution as a condition of the trial. By activating a free trial, you agree that your anonymized, de-identified usage patterns will be included in aggregate training data during the trial period. This allows us to offer the trial at no cost while improving the platform for all users. Trial accounts are subject to usage limits as described on our pricing page. At the end of your trial, you may choose any paid plan tier.

You can upgrade or change your plan at any time from your account settings. Plan changes take effect at your next billing cycle. If you switch from Community or a free trial to Professional or Enterprise, data contribution ceases at the plan change date; previously contributed anonymized data remains part of the aggregate dataset as it cannot be individually identified or extracted. If you downgrade from Enterprise, your private model is decommissioned at the end of your billing cycle.

5. How We Share Your Information

We do not sell your personal information. We share information only as follows:

  • Service providers: third-party vendors that help us operate the Service (hosting, payment processing, AI providers, email delivery). These providers are contractually bound to protect your data.
  • Connected platforms: when you authorize us to manage campaigns, we share ad creatives and targeting data with platforms like LinkedIn as necessary to run your campaigns.
  • Legal requirements: when required by law, regulation, legal process, or governmental request.
  • Business transfers: in connection with a merger, acquisition, or sale of assets, your information may be transferred. We will notify you before your data is subject to a different privacy policy.

6. Data Security

We implement appropriate technical and organizational measures to protect your information, including:

  • Encryption of data in transit (TLS/HTTPS) and at rest.
  • Secure token storage for third-party platform credentials.
  • Role-based access controls and multi-tenant data isolation.
  • Regular security reviews and monitoring.

No method of transmission or storage is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

7. Cookies

We use the following types of cookies:

  • Essential cookies: required for authentication and session management. These are httpOnly cookies that cannot be accessed by JavaScript.
  • OAuth state cookies: short-lived cookies used during third-party platform authorization flows (e.g., LinkedIn OAuth).

We do not use advertising or tracking cookies. You can configure your browser to block cookies, but this may prevent you from using the Service.

8. Data Retention

We retain your information for as long as your account is active or as needed to provide the Service. Upon account deletion:

  • Personal information is deleted within 30 days.
  • Content and AI-generated data are deleted within 30 days.
  • Third-party platform tokens are revoked and deleted immediately.
  • Aggregated, anonymized data may be retained for analytics and service improvement.
  • Data required for legal compliance may be retained for the legally required period.

9. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

  • Access: request a copy of the personal data we hold about you.
  • Correction: request correction of inaccurate or incomplete data.
  • Deletion: request deletion of your personal data.
  • Portability: request your data in a structured, machine-readable format.
  • Objection: object to processing of your data for specific purposes.
  • Withdrawal of consent: withdraw consent for data processing where consent is the legal basis.

To exercise any of these rights, contact us at privacy@peakhour.ai. We will respond within 30 days.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place for such transfers, including standard contractual clauses where required.

11. Children's Privacy

The Service is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we learn that we have collected data from a child, we will delete it promptly.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of the Service after changes constitutes acceptance of the updated policy.

13. Contact Us

If you have questions about this Privacy Policy or our data practices, contact us at:

Email: privacy@peakhour.ai